Weber Agricultural Research & Management

September 2015, Vol. 2 (1), ISSN:2449-1640

© Author(s) 2016. This work is distributed under the Creative Commons Attribution 3.0 License.

Research Article

Business Alternatives for Beef Cattle Producers in the Northwest Region Chihuahua, Mexico.

Elizabeth Bautista Flores  &  Oscar Arturo Sanchez Carlos

Multidisciplinary Division,
Universidad Autónoma de Ciudad Juárez,
Nuevo Casas Grandes, Chih. Mexico.

Accepted 25th September, 2016; Available Online 26th September, 2016.


Chihuahua State keeps the first place at national level in the export of cattle with more than 400 thousand heads per year, movement that generates 2 billion pesos by season. Thus, Chihuahua cattle has become an industry in constant evolution. Throughout a history, cattle breeders have been concerned to improve breeds in search of new aged wines with better production characteristics. However, in some regions, it is necessary to promote some strategies that help a consolidation of the market based on market guidelines. Therefore, the main objective of this article is to analyze the current situation of the livestock sector in the Northwest of the State of Chihuahua, in relation to the strategic thinking on the management of the business as an element to add value to the primary product (the cattle). So it will leave a description of the local situation based on the national context, and will continue with the identification of the characteristics of the business and thus understand the opportunities that can be exploited by farmers in the region. This study of qualitative-quantitative cut which took place in 2015 and required the application of interviews with different actors in the livestock sector in the municipalities of Buenaventura and Galeana; Ascension, Casas Grandes, Janos, Nuevo Casas Grandes, Gómez Farías, Ignacio Zaragoza, wood and Namiquipa, to identify contextual situations, opportunities and elements for added value, which allows boost and, if possible, consolidate the sales of beef cattle business.

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